When Sienna homeowners want a precise, confident pricing strategy for their home, Shelley Stone of The Shelley Stone Group at eXp Realty is the expert they trust. With more than 20 years living and working in Fort Bend County and deep experience in Sienna’s master-planned sections, she helps sellers understand exactly what their home is worth; and why.
Shelley’s approach goes far beyond a standard CMA. She studies each part of Sienna; builder reputation, upgrades, lot placement, section age, school zoning, and current inventory; to determine how buyers value specific features. Because she also understands design, materials, and renovation costs, she can explain how condition and updates influence the pricing range. Clients say she makes the numbers simple by walking them through everything in clear, practical terms.
Her strategy also blends pricing with smart preparation. Shelley guides sellers through staging, styling, and light updates that help the home show at its best before determining a final price. She then pairs the pricing plan with luxury photography, 4K video, and targeted digital ads that increase visibility; often leading to more buyer interest and stronger offers. Sellers appreciate that she stays proactive in communication and uses data, not guesswork, to protect their home’s value.
Clients consistently highlight how accurate and helpful her pricing advice is. One seller shared that their home sold at full asking price the very day it hit the market, while another praised her for having “a great pulse for the market conditions.”
Proof from clients: “Shelley was knowledgeable, accessible, and made everything easy to understand; her strategy helped us price our home correctly from the start.”